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01Facebook + Instagram Advertising

Meta advertising
built to convert.

VSLs. Creative. Funnels. Media buying. One accountable growth partner.

DIGITECH connects offer strategy, video sales letters, ad creative, landing pages, lead follow-up and campaign optimization into one acquisition program.

Built for high-ticket businesses that need qualified opportunities, booked consultations, signed clients and admissions.

Not another collection of cheap leads.

Request your Meta Growth AnalysisExplore the full package
The full-funnel system Connected

From first impression to business outcome.

OfferA reason to act
01
CreativeVSLs + performance ads
02
Landing pageOne continuous conversation
03
ConversationRouted, followed up, qualified
04
CustomerThe business outcome
05
Video placeholderPlay: The Meta Growth OverviewHow the offer, VSL, funnel and follow-up work together.
02The whole package

An ad is not an acquisition strategy.

A compelling ad cannot rescue a weak offer, a confusing landing page or a lead nobody calls. We connect the pieces instead of leaving you to manage the gaps between vendors.

Build the foundation

Create a reason to act.

  • Offer positioning, customer research and campaign strategy.
  • VSL scripts, production briefs, video editing and ad variations.
  • Landing pages, forms, booking flows and conversion copy.
  • Account setup, approved tracking and CRM handoff.
Run + improve

Turn the system into a working campaign.

  • Campaign launches, audience planning and budget management.
  • Creative testing, funnel improvements and permitted retargeting.
  • Lead routing, follow-up automation and sales feedback.
  • Performance reporting, acquisition economics and scaling decisions.

One strategy. One connected funnel. No gaps between the parts.

03Video sales letters + offer strategy

Sell the value before you ask for the call.

High-ticket decisions deserve more than a catchy headline. We turn your expertise, differentiation and proof into a clear sales narrative – one that explains the value, addresses objections and earns the next conversation.

What we develop

  • Customer and competitor research: motivations, alternatives and buying barriers.
  • Offer positioning: who it serves, why it matters and the next step.
  • VSL scripting: hooks, narrative, evidence, objection handling and calls to action.
  • Production direction: presenter guidance, shot lists, filming coordination and editing.
  • Short-form cutdowns and alternate openings for campaign testing.
The sales storyStoryboard
01

Earn attention

Introduce a relevant need without hype or intrusive assumptions.

02

Explain the approach

Make your solution and differentiation easy to understand.

03

Establish credibility

Use genuine expertise, approved proof and clear expectations.

04

Invite the next step

Give the right prospect a reason to book, call or apply.

The VSL does the explaining. Your team can focus on the conversation.

04Performance creative

Earn attention. Then earn the next click.

We develop creative around the reasons customers choose you: the problem you solve, the process you use, the expertise you bring and the confidence you create. Then we test which messages attract the right opportunities.

Creative built for the feed

  • Founder-led and expert-led video.
  • Customer stories with documented permission.
  • VSL cutdowns and direct-response explainers.
  • Static, carousel, offer and proof-led ads.
  • Placement-ready edits for Feed, Stories and Reels.
  • Captions, graphics, headlines and copy variations.
FeedStoriesReels
Concept preview: storyboard cards and a vertical video frame on a production deskConcept preview
The testing engine Round 03

Different ideas. Not just different colors.

01
Test the angle

Compare meaningful hooks, offers, formats and reasons to believe.

02
Follow the quality

Look beyond views and clicks to inquiries, appointments and sales feedback.

03
Refresh with a purpose

Build the next round from what the evidence supports. Retire tired creative and develop new challengers.

Angle · Format · Offer · ProofWinners promoted · Fatigue retired

A creative library that learns is more valuable than one lucky ad.

05The post-click experience

The click is the handoff. Not the finish line.

We build the destination around the campaign instead of sending every visitor to a generic homepage. The ad, page, video and call to action should feel like one continuous conversation.

01

Continue the story

Match the headline and page to the ad. Place the VSL or offer where it supports the decision.

02

Build confidence

Explain the process, answer objections and present relevant, approved proof.

03

Make action easy

Connect the appropriate form, calendar, phone or checkout flow. Make the next step obvious.

04

Remove friction

Test mobile usability, page speed, form completion, confirmation pages and the lead handoff.

One next step

Book. Call. Apply. Buy.

The right funnel for the offer

We match the path to how your customer decides:

  • Big decision, needs explainingVideo → application
  • Needs a conversation firstBook a consultation
  • Urgent or local needClick to call
  • Simple, fixed-price offerDirect checkout

The goal is not a prettier landing page. It is a clearer path to becoming a customer.

06Active campaign management

Launch with a plan. Optimize with evidence.

We define the offer, audience, conversion objective and testing budget before launch. Then we manage the campaign against an agreed business target – without treating every fluctuation as a reason to rebuild the account.

Before the first dollar

  • Audit client-owned accounts, permissions, billing and security.
  • Plan geography, permitted audiences, placements and exclusions.
  • Select eligible objectives, bidding and Advantage+ options to test.
  • Set budgets, naming conventions and conversion tracking.
  • Test ads, forms, pages and CRM delivery; secure launch approval.
Campaign console Client-owned account
Consultation offer · ProspectingObjective: leads · Geo: approved metro list
Delivering
VSL-to-application · RetargetingPermitted first-party audience · 30-day window
Delivering
Spend pacingMonthly budget on plan · change authority agreed
On plan
Tracking healthForm + call events verified · duplicates excluded
Verified
Creative fatigueFrequency rising on hook B · challenger queued
Watch
Spend authority agreedAlerts flag · humans decide
After launch · 01

Monitor

Watch delivery, spend pacing, lead quality, creative fatigue and tracking health.

After launch · 02

Test

Compare offers, creative and conversion paths with clear hypotheses and enough data.

After launch · 03

Improve

Address the actual bottleneck: the ad, page, qualification or follow-up.

After launch · 04

Scale

Expand what the economics and sales capacity support. Keep budget changes accountable.

Automation flags the issues. Strategy determines the response.

07Built for high-consideration decisions

Different industries. The same need for trust.

The offer, creative and follow-up should reflect how your customers decide. We build around the value of the relationship – not a generic lead quota.

01

Behavioral Health

  • Drug and alcohol treatment, mental health and multi-location providers.
  • Informed inquiries and appropriate admissions.
Explore
02

Legal

  • Personal injury, medical malpractice and specialty law.
  • Clear next steps toward qualified case conversations.
Explore
03

Specialty Healthcare

  • Plastic surgery, dental implants, fertility and ophthalmology.
  • Education and confidence before consultation.
Explore
04

High-Ticket Home Services

  • Roofing, restoration, HVAC and foundation repair.
  • Local demand connected to estimates and booked work.
Explore

Clear offer

Make the value and next step understandable.

Qualified opportunity

Measure fit, not just form submissions.

Business outcome

Connect acquisition to the result that matters.

08Beyond the form fill

Fast follow-up. Fewer lost opportunities.

A lead is not a sale. We connect lead capture and booking flows to your approved CRM, then build the routing, reminders and follow-up that help your team respond with context.

The follow-up system

  • CRM integration with GoHighLevel or a compatible, approved platform.
  • Lead-source capture, pipeline stages and owner assignment.
  • New-lead alerts and response-time visibility.
  • Consent-based email and SMS sequences with opt-out handling.
  • Appointment confirmations, reminders and no-show re-engagement.
  • Sales-team feedback on lead fit and reasons opportunities do not close.
A clear handoff

The system supports your team. It does not replace it.

We build and test the marketing-to-sales workflow. Your team handles conversations, qualification and closing unless additional services are specifically contracted.

For treatment providers, clinical and financial qualification belongs in approved intake systems, not advertising tools.

Step 01Lead

Captured with source, consent and context.

Step 02Assigned owner

Routed to a named person with a response-time clock.

Step 03Conversation

Your team qualifies and advises. We keep the context intact.

Step 04Appointment

Confirmed, reminded and re-engaged if missed.

Step 05Outcome

Fit and close reasons fed back into the campaign.

09Measure the business, not just the ad account

The cheapest lead is not always the best investment.

We connect campaign reporting with first-party lead and sales records where available, so decisions reflect quality, follow-up and customer value – not simply the number of forms submitted.

01SpendBudget + pacing
02LeadsCalls + forms
03QualityQualified opportunities
04CloseCustomers + sales
05ReturnAcquisition economics
Layer 01

Tracking that is fit for purpose

Campaign tags, call and form attribution, CRM source fields, event testing and deduplication. Meta Pixel and Conversions API are implemented only where the account, data and use are eligible and permitted.

We distinguish platform-attributed results from CRM-confirmed outcomes and account for delays, duplicates and attribution gaps.

Layer 02

The numbers that matter

Qualified-lead cost, booking and attendance rates, close rate and customer acquisition cost. We separate media-only efficiency from fully loaded acquisition cost and pipeline value from collected revenue.

Protected

Healthcare data stays protected.

Diagnoses, insurance details, patient lists and admissions data are not sent to Meta. Sensitive outcomes stay in approved systems; health-based audiences are excluded.

Platform reportingDelivery, spend, platform-attributed leads and creative signals – used to run the account.
First-party outcomesCRM-confirmed opportunities, appointments, customers and revenue – kept in your systems, used to decide.

Scale the economics. Not just the spend.

10A connected acquisition partner

One partner. The whole path to revenue.

Creative, media, landing pages and follow-up should not operate as separate projects. We build them around the same offer, the same customer and the same definition of success.

Ads in isolation

Clicks and cheap leads.
One launch, then recycled creative.
A generic homepage destination.
Lead handoffs without context.
More budget presented as the strategy.

The DIGITECH approach

Qualified opportunities and business outcomes.
A continuous creative testing pipeline.
Offer-specific VSLs and conversion paths.
Connected CRM workflows and feedback.
Growth decisions grounded in economics.

Not another vendor managing the ads. A partner connecting the pieces.

11The next move

Build a campaign worth putting budget behind.

Bring us your offer, your market and your growth target.

We will look at the acquisition path – not just the ad account.

Request your Meta Growth Analysis. Find the gaps. Build the plan.

We review your offer, creative, funnel, tracking, follow-up and acquisition economics. Then we outline the build, test and optimization priorities.

For established businesses ready to invest in a complete paid-social program.

This field is for validation purposes and should be left unchanged.
Contact permission(Required)
12FAQ

Questions serious buyers ask.

What does full-service Meta advertising include?+
Strategy, offer development, creative, VSLs, landing pages, media buying, tracking, CRM handoff and optimization. The proposal defines deliverables, integrations and responsibilities.
Do you produce the videos and landing pages?+
We plan, script, direct, edit and build the campaign assets. Filming, talent, locations, licensing and production quantities are agreed in scope; not every campaign needs a studio shoot.
Can you run addiction-treatment campaigns?+
For eligible providers with the required certification and Meta permission. We plan around advertising rules and patient privacy. Approval and admissions are not guaranteed.
Is advertising spend included in the management fee?+
Media spend is budgeted separately. Management, production, software and any certification costs are identified before work begins, so the total investment is clear.
How quickly should we expect results?+
Timing depends on assets, approvals, budget, testing and the sales cycle. Launch is the starting point; scaling follows evidence, lead quality and the ability to convert demand.
Who owns the accounts and assets?+
Campaigns run in client-owned accounts with shared access. Asset ownership, usage rights and handover are documented in the agreement, including third-party licensing limitations.